SWOT Analysis
Get to know our SWOT analysis
The SWOT analysis or SWOT matrix is a strategic planning method that encompasses scenario analysis for decision making.
INTERNAL FACTORS
EXTERNAL FACTORS
Post - Analysis
Since the organizational and environmental analysis was done from the LUZ Analysis Worksheet it was concluded that our strengths and opportunities are more relevant than our weaknesses and threats. This is the most favorable picture that could be. After all, your opportunities are favoring your strengths.
The result of the favorability index is 58%.
Our strengths are favorable to the market opportunities and are developing, but at the same time, the weaknesses and threats, can be mitigated from the strengths and opportunities we have. Our main strength and weakness is the fact that it is a very new market, we want to explore it and bring innovation, but we understand that attracting attention to this market will be a cultural and social challenge and we are willing to face it by taking advantage of all the opportunities. So we are thinking of strategies to keep up the pace and take advantage of the market's best potential.